Tapjoy Blog


Tapjoy Increases Presence in Non-Gaming Categories

Posted by , Head of Publisher Development, Tapjoy
3rd April 2013

We’ve been enormously successful integrating the Tapjoy Mobile Value Exchange® model into gaming apps thus far, and we strongly believe the premium-content distribution model that has worked for gaming companies can work just as well for apps in retail, movies, music and more. That’s why today we announced that we plan to aggressively expand support to these apps, and build our roster of entertainment, sports, publishing, utility and informational apps.

In fact, several new industry-leading, non-gaming apps have already integrated Tapjoy services:

Top Chef University, which teaches users professional cooking techniques and food preparation methods from contestants of the hit TV show “Top Chef,” now provides users the option to engage with an advertisement of their choice to unlock additional and advanced lessons on their Android app, in addition to allowing users to pay with actual money.

Download Top Chef University from Google Play™

Pinger, which lets users text and call for free on Android and iOS devices (including iPod), has integrated the Tapjoy Marketplace to allow users to engage with advertisements in exchange for texting and calling abilities.

Download Pinger from the Apple App Store? or from Google Play™

FreedomPop, the nation’s first wireless Internet provider committed to delivering free 4G mobile broadband Internet access, allows users to increase the amount of available data by engaging with an advertisement of their choice.

Click here for more information on FreedomPop

University Wallpaper, which offers beautiful, officially licensed collegiate DigitalSkins™ wallpapers for iPhone, iPod Touch and iPad, will allow users to download premium wallpapers by engaging with advertisements of their choice in the near future.

Download University Wallpaper from the Apple App Store℠

We’ll continue to keep you updated on the latest non-gaming apps on the Tapjoy network right here.

Categories: Apps, Tapjoy, Inc.

3 Comments on: “Tapjoy Increases Presence in Non-Gaming Categories.”

  • Mini says:

    Get my coin

  • Rylan says:

    Another way to expand is by putting the app on the amazon appstore!